HAVING just received a fancy new watch from TAG Heuer, Cristiano Ronaldo, a footballer, posts a photo of himself, wrist aloft, to his Instagram account. He dutifully thanks them for their “kind gift” and signs off the post with the company’s advertising slogan #dontcrackunderpressure.
Brands are focusing too much of their time and effort on getting early adopters and celebrities to engage with and share their video content when they should be concentrating on the “second wave” of influencers who have the power to make or break a campaign, according to new research. Research unveiled at Cannes today […]
On an abnormally hot day in early May, I walked into FuckJerry’s one-room Chinatown office. In an unsuspicious-looking building, the large fourth floor space serves as headquarters for the meme connoisseurs, and is fully decked out with an oversized American flag, a green screen, and an arcade-style basketball hoop. A beige cardigan laid spread out on […]
I recently listened to an episode of Psych Files, a pod-cast created by psychologist Michael Britt. His guest, Susan Weinschenk, Ph.D., was discussing her book Neuro Web Design and more specifically how our brains operate when we look at web pages.
Rheo is the brainchild of Copper Studios, a startup founded by Alan Cannistraro. Before going out on his own, Cannistraro spent 12 years at Apple, where he built the very first iPhone app and was involved with the original Apple TV at its earliest stages. He joined Facebook in 2012 and led the team that […]
Scooter Braun is best known for discovering Justin Bieber, but the 34-year-old music manager has added plenty of other things to his resume in recent years. From founding management firm SB Projects and managing 10 music artists to his involvement with Internet start-ups Uber and Spotify, up to recently signing close friend Kanye West. Braun […]
Things have reached a narcissistic fever pitch when it comes to social media as selfies and average filters have reached unprecedented level of proliferation. YouTube personality Casey Neistat is intent on changing that with the invention of a new app, Beme. The social media app attempts to reduce self-consciousness in preference for more authentic sharing by creating […]
It’s easy to forget now, but the first modern music streaming service to arrive in America was Rdio. Like its founders, Skype billionaires Janus Friis and Niklas Zennström, Rdio was awkwardly spelled and a little hard to pronounce. When it arrived in August 2010, the smartphone era was young enough that the company offered a […]
TLDR; I show you how to use AngelList’s API to find a list of companies related to you and potential investors, then take that list and use a variety of tools to find the email addresses of those investors and run an organized fundraising process.